A cut above

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EMERGING fashion designer Alan Moore is delighted after being nominated for a Scottish Variety award.

The 24-year-old, who lives in Clarkston with his parents, first launched clothing label ten30 last year —and he’s “over the moon” at the chance of being named designer of the year.

Alan told The Extra: “The competition had been mentioned to me before but I didn’t know I had been nominated until last week – which was definitely a nice surprise.

“It’s my first nomination and to be up for best designer in any shortlist when I’ve been doing this for less than two years is wonderful”.

The former Williamwood high school pupil attended Glasgow School of Art. It was here that an interest in embroidery led him to starting his own fashion label - “because you can really go crazy with it in womenswear”.

After graduating in 2008, Alan went on to launch ten30 in the westend last year with a fashion show modelled by trapeze performers.

He explained: “Catwalk’s fine but it gets a bit repetitive and it’s a stereotypical idea of fashion.

“I want to do things differently. I want people to come to a show and not know what to expect, or what’s going to happen. I like that sense of anticipation”.

True to form, his next collection is due for launch in March and will be modelled by ballet dancers – a trend gathering momentum across the fashion world just now.

And coinciding with his latest showcase is the Scottish variety award final, which takes place at a ceremony in the Glasgow Crown Plaza on March 19.

The southsider is up against three other artists and designers in an online vote on the Clyde One radio website – meaning the public decide his fate.

Alan commented: “I’ve started an Uncle Sam-style Facebook campaign in the hope that some of the label’s fans will vote for me.

“And friends and family have been phoning up to say they’re voting.

“I even got an e-mail from two cousins I haven’t seen since I was young. I don’t even know if they were aware of what I was doing with myself, but they said they were logging on to vote”.

He added: “It’s good to have so many supportive people behind me and I can only hope for the best on the night now”.